FLAGSHIP EXPOSITION OF THE WHOLE BOAT INDUSTRY CHAIN IN ASIAN:
- INDUSTRY LEADER
CIBS has been successfully held for 25 years and is the boat exhibition with the longest history in Asia. The brands that participate in CIBS cover the whole industry chain, which makes CIBS the first choice of foreign brands coming into Chinese market.
- IN-DEPTH INTEGRATION WITH TOURISM
“As one of the series exhibitions of the Tourism Plus Shanghai, CIBS integrates deeply with tourism and cooperates with companies in tourism resources industry chain to improve quality in travelling and tripping so that to dig new business opportunities.
- ADVANCED B2B INFORMATION SERVICES
The organizer keeps a million-level up-to-date massive quality audience database and an online export platform for boat trade named XIUGLE, which has provided abundant platform resources for both suppliers and purchasers.
- GLOBAL QUALITY INDUSTRY RESOURCES
Informa plc, the parent company of the organizer, has hosted the Fort Lauderdale International Boat Show, Cruise Shipping Miami, Monaco Yacht Show, St Petersburg Power and Sailboat Show, Palm Beach International Boat Show, Suncoast Boat Show. They will share global quality resources together with CIBS.
WHO WILL VISIT :
- Manufacturer/Brand
- Government Agency
- Scientific Research Institution / Public Institution
- Dealer / Agent
- User / Buyer
- Marketing / PR / Media
- Others
DIVERSIFIED MARKETING CHANNELS, TARGET BUYERS EFFECTIVELY:
- Official channels
B2B business platform, EDM, SMS, official self-media will push latest information of brands and exhibitions accurately to million-level database.
- Advertising
Authoritative print media, mainstream online media and industry media will have in-depth cooperation and joint propaganda. Metro advertising, LED GPRS and high-speed railway advertising are also used for effective contact to target groups.
- Live broadcast
Global purchasers will be informed with first-hand information during the exhibition through live broadcasting platforms such as Wechat, Tik Tok, Kuaishou and xiaohongshu.
